Emtricity Digital (U) Privacy Notice

This Privacy Notice describes how Emtricity Digital (U) and its affiliates (collectively “Emtricity Digital (U)”) collect and process your personal information through Emtricity Digital (U) websites, devices, products, services, online and physical stores, and applications that reference this Privacy Notice (together “Emtricity Digital (U) Services”). By using Emtricity Digital (U) Services, you are consenting to the practices described in this Privacy Notice.

(a) What Personal Information About Customers Does Emtricity Digital (U) Collect?

(b) For What Purposes Does Emtricity Digital (U) Use Your Personal Information?

(c) What About Cookies and Other Identifiers?

(d) Does Emtricity Digital (U) Share Your Personal Information?

(e) How Secure Is Information About Me?

(f) What About Advertising?

(g) What Information Can I Access?

(h) What Choices Do I Have?

(i) Are Children Allowed to Use Emtricity Digital (U) Services?

(j) EU-US and Swiss-US Privacy Shield

(k) Conditions of Use, Notices, and Revisions

(l) Related Practices and Information

(m) Examples of Information Collected

What Personal Information About Customers Does Emtricity Digital (U) Collect?

We collect your personal information in order to provide and continually improve our products and services.

Here are the types of personal information we collect:

(1) Information You Give Us: We receive and store any information you provide in relation to Emtricity Digital (U) Services. You can choose not to provide certain information, but then you might not be able to take advantage of many of our Emtricity Digital (U) Services.

(2) Automatic Information: We automatically collect and store certain types of information about your use of Emtricity Digital (U) Services, including information about your interaction with content and services available through Emtricity Digital (U) Services. Like many websites, we use "cookies" and other unique identifiers, and we obtain certain types of information when your web browser or device accesses Emtricity Digital (U) Services and other content served by or on behalf of Emtricity Digital (U) on other websites.

(3) Information from Other Sources: We might receive information about you from other sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily.

For What Purposes Does Emtricity Digital (U) Use Your Personal Information?

We use your personal information to operate, provide, develop, and improve the products and services that we offer our customers. These purposes include:

(a) Purchase and delivery of products and services. We use your personal information to take and handle orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers.

(b) Provide, troubleshoot, and improve Emtricity Digital (U) Services. We use your personal information to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of the Emtricity Digital (U) Services.

(c) Provide, troubleshoot, and improve Emtricity Digital (U) Services.ation to recommend features, products, and services that might be of interest to you, identify your preferences, and personalize your experience with Emtricity Digital (U) Services.

(d) Provide voice, image and camera services. When you use our voice, image and camera services, we use your voice input, images, videos, and other personal information to respond to your requests, provide the requested service to you, and improve our services.

(e) Comply with legal obligations. In certain cases, we collect and use your personal information to comply with laws. For instance, we collect from sellers information regarding place of establishment and bank account information for identity verification and other purposes.

(f) Communicate with you. We use your personal information to communicate with you in relation to Emtricity Digital (U) Services via different channels (e.g., by phone, e-mail, chat).

(g) Advertising. We use your personal information to display interest-based ads for features, products, and services that might be of interest to you. We do not use information that personally identifies you to display interest-based ads.

(h)Fraud Prevention and Credit Risks. We use personal information to prevent and detect fraud and abuse in order to protect the security of our customers, Emtricity Digital (U), and others. We may also use scoring methods to assess and manage credit risks.

What About Cookies and Other Identifiers?

To enable our systems to recognize your browser or device and to provide and improve Emtricity Digital (U) Services, we use cookies and other identifiers. For more information about cookies and how we use them, please read our Cookies Notice .

Does Emtricity Digital (U) Share Your Personal Information?

Information about our customers is an important part of our business, and we are not in the business of selling our customers’ personal information to others. We share customers’ personal information only as described below and with subsidiaries Emtricity Digital (U).com, Inc. controls that either are subject to this Privacy Notice or follow practices at least as protective as those described in this Privacy Notice.

(a) Transactions involving Third Parties: We make available to you services, products, applications, or skills provided by third parties for use on or through Emtricity Digital (U) Services. For example, you can order products from third parties through our stores, download applications from third-party application providers from our App Store. We also offer services or sell product lines jointly with third-party businesses. You can tell when a third party is involved in your transactions, and we share customers’ personal information related to those transactions with that third party.

(b) Third-Party Service Providers: We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders for products or services, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing payments, transmitting content, scoring, assessing and managing credit risk, and providing customer service. These third-party service providers have access to personal information needed to perform their functions, but may not use it for other purposes.

(c) Business Transfers: As we continue to develop our business, we might sell or buy other businesses or services. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise). Also, in the unlikely event that Emtricity Digital (U).com, Inc. or substantially all of its assets are acquired, customer information will of course be one of the transferred assets.

(d) Protection of Emtricity Digital (U) and Others: We release account and other personal information when we believe release is appropriate to comply with the law; enforce or apply our Conditions of Use and other agreements; or protect the rights, property, or safety of Emtricity Digital (U), our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.

Other than as set out above, you will receive notice when personal information about you might be shared with third parties, and you will have an opportunity to choose not to share the information.

How Secure Is Information About Me?

We design our systems with your security and privacy in mind.

(1) We work to protect the security of your personal information during transmission by using encryption protocols and software.

(2) We follow the Payment Card Industry Data Security Standard (PCI DSS) when handling credit card data.

(3) We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of personal customer information. Our security procedures mean that we may occasionally request proof of identity before we disclose personal information to you.

(4) Our devices offer security features to protect them against unauthorized access and loss of data. You can control these features and configure them based on your needs.

(5) It is important for you to protect against unauthorized access to your password and to your computers, devices, and applications. Be sure to sign off when finished using a shared computer.

What About Advertising?

(a) Third-Party Advertisers and Links to Other Websites: Emtricity Digital (U) Services may include third-party advertising and links to other websites and apps. Third-party advertising partners may collect information about you when you interact with their content, advertising, and services. For more information about third-party advertising at Emtricity Digital (U), including interest-based ads.

(b) Use of Third-Party Advertising Services: We provide ad companies with information that allows them to serve you with more useful and relevant Emtricity Digital (U) ads and to measure their effectiveness. We never share your name or other information that directly identifies you when we do this. Instead, we use an advertising identifier like a cookie or other device identifier. For example, if you have already downloaded one of our apps, we will share your advertising identifier and data about that event so that you will not be served an ad to download the app again. Some ad companies also use this information to serve you relevant ads from other advertisers.

What Information Can I Access?

You can access your information, including your name, address, payment options, profile information, household settings, and purchase history in the "Your Account" section of the website.

What Choices Do I Have?

If you have any questions as to how we collect and use your personal information, please contact our Customer Service . Many of our Emtricity Digital (U) Services also include settings that provide you with options as to how your information is being used.

(a)As described above, you can choose not to provide certain information, but then you might not be able to take advantage of many of the Emtricity Digital (U) Services.

(b) T he Help feature on most browsers and devices will tell you how to prevent your browser or device from accepting new cookies or other identifiers, how to have the browser notify you when you receive a new cookie, or how to block cookies altogether. Because cookies and identifiers allow you to take advantage of some essential features of Emtricity Digital (U) Services, we recommend that you leave them turned on. For instance, if you block or otherwise reject our cookies, you will not be able to add items to your Shopping Cart, proceed to Checkout, or use any Services that require you to Sign in.

In addition, to the extent required by applicable law, you may have the right to request access to or delete your personal data. If you wish to do any of these things, please contact Customer Service . Depending on your data choices, certain services may be limited or unavailable.

Conditions of Use, Notices, and Revisions

If you choose to use Emtricity Digital (U) Services, your use and any dispute over privacy is subject to this Notice and our Conditions of Use, including limitations on damages, resolution of disputes, and application of the law of the state of Washington. If you have any concern about privacy at Emtricity Digital (U), please contact us with a thorough description, and we will try to resolve it. Our business changes constantly, and our Privacy Notice will change also. You should check our websites frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Automatic Information

Examples of the information we collect and analyze include:

(a) The internet protocol (IP) address used to connect your computer to the internet;

(b) Login, e-mail address, and password;

(c) The location of your device or computer;

(d) Content interaction information, such as content downloads, streams, and playback details, including duration and number of simultaneous streams and downloads, and network details for streaming and download quality, including information about your internet service provider;

(e) Device metrics such as when a device is in use, application usage, connectivity data, and any errors or event failures;

(f) Emtricity Digital (U) Services metrics (e.g., the occurrences of technical errors, your interactions with service features and content, your settings preferences and backup information, location of your device running an application, information about uploaded images and files such as the file name, dates, times and location of your images);

(g) Version and time zone settings;

(h)The full Uniform Resource Locator (URL) clickstream to, through, and from our websites, including date and time; products and content you viewed or searched for; page response times, download errors, length of visits to certain pages, and page interaction information (such as scrolling, clicks, and mouse-overs);

(i) P hone numbers used to call our customer service number; and

(J) Images or videos when you shop in our stores, or stores using Emtricity Digital (U) Services.

We may also use device identifiers, cookies, and other technologies on devices, applications, and our web pages to collect browsing, usage, or other technical information.

Information from Other Sources

Examples of information we receive from other sources include:

(1) Updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily.

(2) Account information, purchase or redemption information, and page-view information from some merchants with which we operate co-branded businesses or for which we provide technical, fulfillment, advertising, or other services.

(3) Information about your interactions with products and services offered by our subsidiaries.

(4) Search results and links, including paid listings (such as Sponsored Links);

(5) Information about internet-connected devices and services linked with Alexa, and

(6) credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.